Subscribe to The Daily Tape·Mr. Market's mood + the day's full reckonings in your inbox at 9:00 AM ET·$99/yr — first 30 days free →
MR. MARKET TODAYKO 78.42COST 1015PG 167.30MCD 305.80AAPL 234.10MSFT 478.5530Y TREASURY 4.97%IV PROTOCOL v1.0 — OWNER EARNINGS DCF“BE FEARFUL WHEN OTHERS ARE GREEDY” — W. BUFFETTMR. MARKET TODAYESTABLISHED 2026
MR. MARKET TODAYKO 78.42COST 1015PG 167.30MCD 305.80AAPL 234.10MSFT 478.5530Y TREASURY 4.97%IV PROTOCOL v1.0 — OWNER EARNINGS DCF“BE FEARFUL WHEN OTHERS ARE GREEDY” — W. BUFFETTMR. MARKET TODAYESTABLISHED 2026
Vol. I, No. 1
A daily reckoning of price vs value

Mr. Market

The Daily Tape · Established 2026 · Edited from Olympia, Washington
The Cohorts · Quarterly vintage
Inception 2025-07-01 · 1.0 years held

Q3 2025 · Top 5.

On 2025-07-01, these 5 businesses were the 5most-undervalued names in our coverage universe by Mr. Market's protocol. We've held them, equal-weighted, since.

Q3 2025 · Top 5 · since inception
+49.6%
CAGR 51.5% annualised
S&P 500 · since inception
+22.2%
CAGR 23.0% annualised
Spread
+27.4%
This cohort has beaten the index.
Other cohorts at the same inception

The constituents.

Ranked, on the inception date, by Δ% to intrinsic value. Each holding is equal-weighted at 20.0% of the portfolio.

Biggest contributors

Where the cohort earned its keep.

  • CAT · $386.73$985.82+154.9%
  • UNH · $317.63$400.96+26.2%
  • CVX · $139.72$173.63+24.3%
← All cohortsThe Five (rebalancing strategy) →Subscribe →